TongRo-How-to: Survive in the Red Ocean

Since they are familiar, fresh food ingredients such as fruits, vegetables, meat, and seafood show steady demand regardless of the season. However, considering that ingredients we have not seen before are gaining great popularity and that trends in how to present and arrange them also change daily, they are also materials that require the most detailed research. Therefore, this article will explore ways to expand food ingredients in a trendy way.

[Food Portioning for A Single-Person Household]

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As the number of single-person households increases, different types of food management methods than those of conventional four-person households are becoming a hot topic. Therefore, we suggest creating content under the theme of food portioning for single-person households. In addition to green onions and minced garlic, often used in Korean cuisine, ideas for portioning bacon, butter, etc. are actively being shared online. Use these as references, and create content covering how to prepare ingredients for future use using items such as foil, ice cube trays, airtight containers, and vacuum sealers to increase storage.

[Processed Food Ingredients for the Food Service Industry]

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Food service industry, which prioritizes providing high-quality dishes to customers in a short time, pre-processed ingredients are frequently used. Examples of such ingredients include fruit smoothies available in cafés and seafood used in restaurants. Therefore, we recommend targeting companies that sell processed yet trendy ingredients including cubed avocados, quick-frozen tropical fruits, and seafood, as well as dishes that can be made with these ingredients.

[Stylish Food Art]

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Even in the stock content industry, there are times when content that prioritizes creativity and artistry over practicality or convenience gets better feedback. Try planning something unexpected, therefore catching more attention. You can use various ingredients as paint, create rhythm with repeated arrangements, or create experimental food art with the texture or color of each ingredient.

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