Shot Lists for May

As lush greenery fills the landscape, May marks the beginning of refreshing early summer. Reflecting rapidly evolving dessert trends, social issues shaped by policy changes, and newly spotlighted local destinations featured in films, we present the May shooting request list.

[The “Rich & Dense” Craze Captivating MZ: Hwang Cheese & Butter Rice Cake]

Following the popularity of “Dubai Chewy Cookies,” the next-generation desserts are here—“Hwang Cheese,” known for its rich yellow color, and “Butter Rice Cake,” praised for its irresistibly chewy texture. These desserts are quickly dominating social media and café menus. As visual appeal and texture become key competitive elements, we encourage capturing images that highlight their dense textures and vibrant colors.

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Shooting Points

Hwang Cheese

• Close-up shots emphasizing the rich yellow cross-section of the cake

• Capturing the stretching texture of cream when lifted with a spoon

• Tone-on-tone flat lay compositions on a yellow background

Butter Rice Cake

• Visual contrast of crispy exterior and soft interior

• Stretching motion of the chewy rice cake by hand

• Glossy melted butter under warm lighting

• Natural placement on a café table

Mood

• Soft shadows using natural light

• Neutral backgrounds in white and beige to highlight dessert colors

[The Era of Public Sanitary Pads: Evolving Women’s Welfare]

To address the long-standing issue of high-priced menstrual products, the government will implement a pilot program titled “Free Public Sanitary Pads for All” from July to December 2026, providing products regardless of income level. Moving beyond the discourse of “period poverty,” public sanitary pads are now emerging as a universal welfare right. With policy expansion and increasing price competition in the retail market, there is a growing need for images that capture this shifting landscape.

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Shooting Points

• Everyday welfare: Scenes of people using free vending machines installed in public spaces such as subways and schools (bright, clean lighting)

• Affordability & safety: Comparisons of ultra-low-priced products on convenience store shelves, along with eco-friendly and safety-focused visuals using cotton or green leaves

• Solidarity & daily life: Warm moments of women sharing sanitary products, or naturally placed items inside eco-bags or pouches

  
  

[Fuel Price Cap: A Brake in the Era of Inflation]

As global oil prices continue to rise amid instability in the Middle East, fuel costs—considered the “lifeblood” of the economy—have become a growing concern. In response, the government implemented a “fuel price cap” on March 13, setting limits on refinery supply prices. With specific benchmarks—1,724 KRW per liter for gasoline and 1,713 KRW for diesel—public attention is now focused on gas station price boards. Strong, symbolic, and intuitive visuals are needed for economic news thumbnails.

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Shooting Points

• Visualizing price ceilings: Gas station price boards displaying set prices, combined with elements symbolizing government regulation or limits

• Consumer reactions: Drivers at self-service stations checking prices (expressions of mixed expectation and concern)

• Payment & burden: Close-ups of credit card payments, or contrasting visuals of cash in wallets and fuel nozzles

[Filming Location of The Man Who Lives with the King: Cheongnyeongpo, Yeongwol]

Following the massive success of the film The Man Who Lives with the King, which has surpassed 14 million viewers, its filming locations continue to draw attention. Cheongnyeongpo in Yeongwol, Gangwon Province—featured as a key backdrop highlighting the protagonist’s emotional journey—has seen a fivefold increase in visitors compared to last year. Its unique geography, surrounded by water on three sides, and its centuries-old pine forest offer strong cinematic value.

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Shooting Points

• Mysterious isolation: Views of the ferry dock, riverside, and mist rising over the water

• Narrative scenes: Boats cutting through the river (both with and without passengers)

• Pine forest & Gwaneum Pine: Dreamlike atmosphere of sunlight filtering through the forest

• Historic sites: Traditional architectural details of Danjong’s residence and the serene landscape of Jangneung, a UNESCO World Heritage site

[Symbol of Korean Education: Major School District Landscapes]

Daechi-dong, Mok-dong, and Junggye-dong—Seoul’s most well-known school districts—symbolize Korea’s intense educational culture. Scenes of brightly lit private academies late into the night and students heading home are frequently used in media to represent Korea’s education system. Capture the density and flow of urban spaces shaped by academic competition.

Shooting Points

• Academy districts: Streets and building exteriors in major private education hubs

• Urban nightscape: Neon-lit academy buildings glowing late into the night

• Flow and movement: Long-exposure shots capturing movement trails of cars and pedestrians, silhouettes of students carrying backpacks

Note: Avoid capturing identifiable academy names or logos. To protect privacy rights, focus on rear views or blurred subjects.

Tip

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